After having looked at the consumer side of supplements, nutrition, and dieting, we’ll spend this article looking at some numbers from the market and industry side of things. Many of these data are forecasted, but some are retrospective. This article is purely informational, and not prescriptive for any investment purposes.
For information regarding individual supplement use, please see our stats on Dietary Supplements.
The broad strokes of the global market project not only tremendous revenue, but compounding growth for vitamins and supplements overall.
While most of our data is focused on the aggregate market, some key insights can be deduced from individual and demographic data.
The following data were collated via survey, as opposed to sales or market research. They can offer contrast and conflation with previous data. For more information on attitudes and uses of individuals, please see our separate fact sheet on supplements.
With the majority of sales in the Vitamin and Supplement market geared toward “weight loss,” it may serve to contour findings and insights with a more focused subset of data.